When it comes to using content from the internet for your own marketing, it's important to remember that just because something appears on a website doesn't mean you can use it without permission. Stealing someone else's content is a violation of copyright law and shows a lack of respect for the creator's work. I recently spoke with Kandis Koustenis, an intellectual property lawyer at Cloudigy Law, to learn more about the legal myths that lead to content theft. She advised that the best way to ensure you're not infringing on someone else's copyright is to create your own content or hire someone to do it for you.
Additionally, she suggested reading more articles on legal issues and familiarizing yourself with our Privacy Statement and Terms of Service. If you need a large number of articles for your website, it's best to find one or two publishers with the content you need and make a comprehensive deal for the entire batch. You can also write a short summary or just the title and provide a link to those articles. However, if you're looking for unique content, it can be difficult to find something that hasn't already been published online.
Even if you find an image, blog post, article, or video that you like, you may not have permission to share it without violating copyright law.